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Love, or Bhakti Yoga, is the magnetic attraction to God that is gifted freely to all who sincerely ask for it. There can be no higher purpose in life that to fervently seek Love of God, and when it is attained, in its warmth, one finds that life is finally worth living.

Love of God arises spontaneously to remain forever when Guru Dev is found, for Guru Dev is God on Earth in human form.

Maharishi has given us the following standard by which we can measure our own level of unconditional, selfless love: